01
May

Times are tough all over

My dad used to tell me that when I would start bitching about something. He would then prompt me to come up with a solution. That pearl of wisdom was usually followed with a resounding, “Life ain’t fair – get used to it.”

When I was a kid, everything was about being fair. Playing nice and sharing and following the rules were the orders of the day.

Recently I haven’t been posting much. It has caused us to drop from Alltop (which was my last post.) Mostly because I have been too busy to type anything up. Each of these posts take about two hours – in case you were wondering. Time spent here, isn’t time being spent on making money (I do this for free remember?)

As an update, the last 6 months have been spent on the planning on opening a restaurant and lounge. Growing up in and owning other businesses in the food industry gives me a pretty good head for this. We finally found a location I like and construction has begun. Unless the city or the neighbors get in the way, we should be up and bumping in a few months.

However, things aren’t as sunny at one of my other businesses. I have lost two employees. One employee left to work for another unrelated company for more money. Good for her. The other has left to work for one of my vendors. This pretty much means I will no longer be doing business with that vendor.

But that is not a problem, at least not for me. See, I have to hire new people. These new people are willing to work for half as much as I was paying these last two employees. That’s great right? Hell yes it is! That means I can get more done for half as much. The funny thing is, I let the interviewees tell me how much they wanted to make and they volunteered to work for that much. Continue reading ‘Times are tough all over’

31
Mar

Guy Kawasaki and Alltop

Ok, you might not know Guy Kawasaki. He is a Hustler otherwise I wouldn’t be talking about him. He started with Apple way back before color monitors and iPods. Then he grew into a small business kingpin with books like “The art of the start” and blogs like “How to change the world“. Now he is a Venture Capitalist who give young bucks the dough to get smart projects off and running.

He now has a cool project called Alltop. Alltop is a list of the “Best of the web” in a variety of subjects. Recently, Mind of a Hustler was added to the ranks. We appreciate the vote of confidence and hope that the folks, who stop by here, throw some support to Alltop. I dig it and it really is the spot for the best the web has to offer.

It also wouldn’t hurt to check out Guy’s personal blog and read up on him, this cat has got something to offer anyone trying to develop their hustle.

08
Mar

Web sites to help you get your hustle going.

A Hustler is constantly evaluating their surroundings and the resources available to them. I have said before that if all you have is time, use that time to advance your hustle. I lived in a housing project near some agricultural drainage ditches. People would go down there to catch crawdads to make soup and other foods and then sell what they could make (even just sell the live crawdads at the flea market). I used to collect cans and bottles that people threw away to gather up some money. Whatever it is that surrounds you, take a look at it and figure out who doesn’t have it. Farrah Gray took rocks and sold them as door stops. He took extra lotions from around his house and mixed them together and sold them for extra money. Farrah Gray is a Hustler.

One thing that is pretty much available to anyone in the United States is Internet access. Coffee shops, libraries, Internet cafes, schools are all potential sources of computers with cheap or free internet access.

Now, you might not be able to charge folks to use these free computers (but if you can, I might have a job for you because that would mean you are on top of your sales hustle). Anyway, so you now have this incredible resource. Every day, people like you are making a few dollars to a few thousand dollars using the Internet. I have. I was making a few hundred dollars a month on eBay about 8 years ago spending about 4 hours a month posting items and mailing them out. I didn’t do anything special. I could probably start it up again if I wanted too, but it was boring. I make better money now doing things that are more fun for me – and isn’t that the real hustle? Continue reading ‘Web sites to help you get your hustle going.’

11
Feb

Being broke sucks. Wasted potential blows.

For most of you, I don’t need to explain that. But sometimes when I say it to people, they nod and agree and dismiss the statement. These are folks who have never been broke.

To them, being broke means not being able to buy name brand products or not buying new clothes. What I am talking about is broke like you might eat dirt just to fill the hole in your stomach. I mean jumping people’s fences to eat not ripe vegetables out of their gardens. I mean broke to where you lift a garbage lid in hopes of finding something that doesn’t stink so you don’t gag while forcing yourself to choke it down. I have been this broke.

I have also been $1.00 a day on food broke. I have stolen for food. I have cheated for food. I have dated 6 girls at the same time to get free food from them. They didn’t have to be cute, just generous.

I am not proud of the things I have done to fill the hole in my belly and to keep a warm place to sleep. I wasn’t proud while I was doing it and I am not proud while I type this out. Yeah, at the time I was talking shit to my guy friends about being a pimp or being a player. One girl was paying for my pager, another put gas in my car. Each girl knew I was playing around but each thought that they were my “Bottom Bitch”.

And that’s why it was cold. I still talk to some of those girls. They went on to have jobs and families. None of them really knew what I was doing to them – at least there is that. But I lost part of my soul back then. I work daily to get it back. It is a burden that I have to carry.

But for all the things I have done, I have never begged.

I don’t know why I could steal, but I couldn’t beg. Maybe I couldn’t look people in the face and take from them. I had to do it at night, with no one around.

I used to give money to beggars from time to time. I have noticed that I give less and less to beggars when they ask. Last week I saw a young, well, strong black man sitting next to the door of my local grocery store. He hit me up for money. I bit my tongue, squared up and kept walking. Then I sat in my car and watched him. He was able to work, but he wasn’t. He was begging. Maybe this was his hustle.

My time running the street, I have met a lot of homeless people and a lot of professional beggars. These are folks who just don’t want to work. Begging is their job. Sometimes I think that they are doing a service. The people who give them money feel good about themselves and it only cost a buck or so in spare change. There is an exchange of cash for services.

But this kid made me mad. He had potential. He could be doing anything. Why was he begging? Did he think that was the strongest hustle he had? Then I started to think about his strategy. He picked the store in town where a majority of the patrons are wealthy. The ones who aren’t white are immigrants. Now the wealthy Indians and Asians in my neighborhood do not give to beggars. Most of them work very hard. Hell, most of the people in my neighborhood work hard, and they aren’t the types to give up their money to someone because he asks for it or looks sad.

So, this was the best he could do. He put on his sad puppy face and tries to pull in some spare change on a side hustle. It was weak and sad. He had a better chance of pulling off a security con at the local mall. You know the one. “Hey, for $5 I’ll make sure no one messes with your car.”

People are more likely to give you something if you are willing to do something. You show people some motivation or good will; they will meet you half way. Begging is the lowest hustle I can think of. If that is the best you have got, then you might as well punch a time clock. It is the same thing, but at least you have your self-respect.

People may find this a bit harsh from me. This kid affected me emotionally. I see young people in my town begging all the time. Most of them are stoners, burnouts, lazy or generally pieces of human waste. There was something about this kid that made me notice him. There was something that ate away at my gut. Something that made me question who he was and what he was doing.

The point is this. You aren’t as cute as you think you are. No one is going to give you enough money to live on because you look sad. If you are going to try and pull off a con, you better set up shop where you can actually get over on your mark. Otherwise you are wasting time, wasting effort and wasting potential.

07
Jan

Financing your business using the Stone Soup Strategy

I remember the first time I heard the story about stone soup. I was about 8 years old and it was a muppet story or something like that for kids on television. Even then I understood what was going on in the story. The two main characters used the only resources they had, their street smarts, to come up and get fed. For those who don’t know, here is the story:

Two travelers come to a village, carrying nothing more than an empty pot. Upon their arrival, the villagers are unwilling to share any of their food stores with the hungry travelers. The travelers fill the pot with water, drop a large stone in it, and place it over a fire in the village square. One of the villagers becomes curious and asks what they are doing. The travelers answer that they are making “stone soup”, which tastes wonderful, although it still needs a little bit of garnish to improve the flavor, which they are missing. The villager doesn’t mind parting with just a little bit to help them out, so it gets added to the soup. Another villager walks by, inquiring about the pot, and the travelers again mention their stone soup which hasn’t reached its full potential yet. The villager hands them a little bit of seasoning to help them out. More and more villagers walk by, each adding another ingredient. Finally, a delicious and nourishing pot of soup is enjoyed by all.  Continue reading ‘Financing your business using the Stone Soup Strategy’